10 Ideas To Boost Your Business Marketing in 2025

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I was at my buddy Mike’s auto shop, and he told me he dropped $800 on Google ads and got exactly zero phone calls. Zero! That’s when we sat down and figured out these 10 ideas to boost your Business Marketing in 2025 – and none of them require you to blow your kid’s college fund.

Your Marketing Probably Sucks

Most small business marketing fails because we’re still doing 2019 stuff in 2025. Your ideal customer isn’t scrolling through Facebook looking for pushy ads anymore. They’re not checking the Yellow Pages (does that even exist?).

Take my neighbour Jenny’s flower shop. She was paying $400 monthly for those tiny newspaper squares that nobody reads. Meanwhile, her competitor down the street was posting flower arrangement tutorials on Instagram and booking three weddings a week. Jenny switched tactics, started showing her process online, and now she’s booked solid through summer.

1. Jump on Short Videos (But Make Them Real)

Video content is everywhere now, but most people screw it up by trying to be too professional. Nobody wants to watch a corporate training video at 11 PM.

• Show how you make your product (even if it’s messy)


• Answer the questions customers always ask you


• Film customer reactions when they see your work


• Give people a peek into your daily grind

2. Team Up with Businesses Around You

Smart partnership moves:

• Send customers to each other


• Create combo deals that benefit everyone


• Split the cost of local advertising


• Run events together to double your reach

3. Own Your Google My Business Like Your Life on It

If someone searches for your services and you’re not listed, you might as well not exist. Google My Business is free advertising that most people completely ignore.

• Fill out every single blank on your profile


• Upload new photos every few weeks


• Answer every review


• Post updates about what you’re working on


• Use words people actually search for

4. Build a Loyalty Program That’s Not Stupid

• Let loyal customers try new stuff first


• Invite them to special events


• Remember their birthdays with something personal


• Give them better service or faster appointments

5. Let Your Customers Do the Bragging

• Start a hashtag and actually use it


• Share customer photos on your page


• Ask happy customers to leave reviews


• Feature success stories on your website

6. Email People Without Being Annoying

• Talk to different customers differently


• Write like you’re texting your friend


• Share helpful stuff, not just “BUY THIS NOW”


• Set up automatic welcome messages

7. Get Ready for People Talking to Their Phones

• Write content like people actually talk


• Answer questions your customers ask


• Make sure “near me” searches find you


• Create a page that answers common questions

8. Build a Crew, Not Just Customers

• Start a Facebook group for customers


• Host monthly get-togethers


• Share behind-the-scenes moments


• Let customers help each other out

9. Stop Guessing, Start Measuring

Quit throwing marketing spaghetti at the wall. Track:

• Cost to get a new customer


• Revenue per customer


• Engagement on posts


• Website conversions

10. Make Every Customer Interaction Count

• Get back to people fast (within an hour if possible)


• Check in after they buy something


• Make buying quick and straightforward


• Train staff to solve problems, not create them

Putting It All Together

You don’t need to do all 10 ideas at once. Pick the three that make the most sense for your business. Start with what you can control completely – your Google listing, how you treat customers, and maybe one social media tactic. Nail these first, then expand.

With these strategies, your Business Marketing will start seeing measurable results, even in 2025. Remember, consistency beats overcomplication every time.

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